ABOUT e²
BUILT TO EVOLVE.
e² Worldwide was founded in 2001, but the experience behind it began long before that.
Over the years, the way businesses market themselves has changed dramatically. Publishing gave way to websites. Websites became part of a much larger digital presence. Social media changed how businesses communicate. Search changed how customers find them. Podcasting created another way to build an audience. And now AI is changing how people work, search and make decisions.
e² has evolved through all of it.
That experience provides something technology can’t replace: perspective. The ability to understand a business, recognize what is changing around it, see opportunities others may miss and determine where attention can make the greatest impact.
WE CALL IT BUSINESS ADVANTAGE.
Clients often come to e² for one specific need.
As we learn the business, we look beyond the assignment in front of us. We pay attention to what may be missing, where opportunities exist and what else could help the business grow.
That may lead to a new digital strategy, email marketing, reputation management, a podcast, AI, a website initiative or something no one was considering when the relationship began.
Business Advantage is the way e² works: understand the business, see the bigger picture and bring forward opportunities that make sense.
THE BUSINESS DETERMINES THE STRATEGY.
25+ YEARS. STILL EVOLVING.
The tools will continue to change. They always have.
e² continues to learn them, understand them and determine where they can create real value for a business.
Because knowing how to use the latest tool matters.
Knowing why, when and where to use it matters more.
THE EXPERIENCE BEHIND e²
Lisa Hardin founded e² Worldwide in 2001 after a career that included marketing leadership positions with TV Guide and PennWell and seven years living and working in Europe.
More than 25 years later, e² continues to evolve alongside the businesses we serve and the technologies changing how those businesses communicate, market and grow.
MEET LISA
